Aviation5 min read
Strategic Consultancy · Digital Growth
You don't need
another agency.
You need someone who's built it.
Revenue-focused digital strategy for travel, aviation, and eCommerce — from someone who has scaled digital products at $1B+ organisations and built his own.
Scroll
Trusted by teams at:
Etihad AirwaysAirConnectTravel CoeCommerce CoStartup
Most consultancies optimise for deliverables. We optimise for revenue.
15+
Years Operator Experience
$XM
Revenue Influenced
7
Global Markets
What we do
Where we operate
01
eCommerce Growth & Conversion
Funnel diagnosis, checkout optimisation, and revenue system design for DTC brands.
Learn more →02
Digital Revenue & Pricing Strategy
Pricing architecture, ancillary revenue, and commercial model design.
Learn more →03
AI-Driven Growth & Automation
Apply AI where it compounds — personalisation, automation, content, and data.
Learn more →04
Travel & Aviation Digital
Direct channel strategy, booking engine UX, and digital transformation for airlines.
Learn more →05
Product & UX Strategy
Product roadmapping, UX audits, and customer journey design for digital products.
Learn more →06
SEO & Programmatic Content
Organic growth through technical SEO, topical authority, and content at scale.
Learn more →Roadmap
Emerging service lines
Senior consulting engagements today, productised platforms tomorrow.
07
Attribution Modeling & Marketing Measurement
Advanced MMM and attribution inspired by Google Meridian and Meta Robyn.
Learn more →08
Headless CMS & Programmatic Content
Composable content infrastructure on Sanity, Strapi, and modern headless platforms.
Learn more →09
Digital Sales Channel Audits
Commercial, UX, conversion, and tracking audits across web, mobile web, iOS, and Android.
Learn more →11
LLM Marketing & Visibility
Generative engine optimisation for ChatGPT, Claude, Perplexity, and Gemini.
Learn more →Case studies
Results from the work
AirlineAviation
+22%
Direct Channel Revenue
Rebuilt the direct booking funnel for a regional airline. Reduced drop-off at checkout by 34%. Increased direct channel revenue by 22% in 90 days.
eCommerceDTC
+18%
Average Order Value
Diagnosed and fixed checkout friction for a €20M DTC brand. AOV increased 18%. Cart recovery improved 40% with revised flow.
Platform BuildTravel Tech
0→1
Full-Stack Platform
Designed and built AirConnect — a next-generation flight booking platform — from 0 to launch. Full stack: product, UX, booking engine, payments.
Process
How we work
01
Diagnose
Deep audit of your commercial model, funnel, and growth blockers. No assumptions — only evidence.
02
Prioritise
Identify the highest-leverage moves, ranked by revenue impact. We focus on what actually moves the number.
03
Execute
Embedded or advisory — we work the way your team needs. Delivery over decks.
04
Compound
Systems, not projects. We build for repeatability so growth compounds long after the engagement ends.
Photo
Ross Brannigan
Founder, Alpha Digital Group
The founder
Built inside $1B+ organisations. Now independent.
Ross Brannigan is a digital strategy and growth consultant with over 15 years of experience scaling digital products, commercial platforms, and eCommerce operations across global markets.
He has led digital transformation and revenue growth initiatives for some of the world's largest aviation and travel organisations, including Etihad Airways, and has worked across 7 international markets spanning Europe, the Middle East, and Southeast Asia.
In parallel, Ross founded AirConnect — a next-generation flight booking platform — building the product, UX, booking engine, and payments infrastructure from scratch. Alpha Digital Group brings the same operator mindset to client engagements.
Let's talk
Ready to move faster?
A 45-minute strategy call is free. You'll leave with a clear view of your highest-leverage opportunity — whether we work together or not.
Book a Strategy Call →
or email directly → hello@alphadigitalgroup.co