eCommerce Growth

eCommerce Conversion Optimisation — Revenue From Traffic You Already Have

Most eCommerce businesses have a revenue leak — not a traffic problem. We find it, fix it, and build systems to prevent it recurring.

The problem

You're spending on ads. You're getting traffic. But the revenue isn't there. Cart abandonment is high. Checkout completion is low. AOV has plateaued.

The answer is rarely "more traffic." In our experience across DTC and retail brands, the conversion leakage is almost always in the funnel — and it's fixable.

What we do

Funnel Audit

Map every drop-off point from landing to purchase. Quantify the revenue cost at each stage. Build a prioritised fix list.

Checkout Optimisation

Redesign checkout flow to reduce friction, improve trust signals, and increase completion rate. Often the single highest-ROI intervention.

AOV & Bundle Strategy

Identify upsell and bundle opportunities that increase average order value without degrading conversion.

Cart Recovery Systems

Build and optimise cart abandonment sequences — email, SMS, and retargeting — with messaging that converts.

How Alpha Digital Group approaches this

We start with data — sessions, funnel analytics, heatmaps, and session recordings. No assumptions. Every recommendation is evidence-backed and revenue-ranked.

We work embedded with your team or as an advisory layer. The output isn't a report — it's implemented changes and measurable revenue lift.

+40%

Cart Recovery Rate

Diagnosed and fixed checkout friction for a €20M DTC brand. AOV increased 18%. Cart recovery improved 40% with a revised flow and messaging sequence.

Find your conversion leak

Book a free strategy call. We'll identify your highest-leverage opportunity.

Book a Strategy Call →